About JCCF

With no guaranteed salaries or injured reserve provisions in the sport of rodeo, these professional athletes are often left with no place to turn when faced with serious, sidelining injuries and the accompanying financial hardship. Recognizing that serious injuries can be traumatic enough without the additional burdenPRCAhorse _color of financial worries, the Justin Boot Company formed a partnership with the Professional Rodeo Cowboys Association (PRCA) and the Women’s Professional Rodeo Association (WPRA) in 1989 to establish the Justin Cowboy Crisis Fund (JCCF). The Fund was granted 501-C3 status as a non-profit charity organization in 1991.

The JCCF’s premise is to lend a helping hand to professional rodeo athletes and their families in the event of catastrophic injuries resulting from professional rodeo activities. The fund fills the void of financial hardship when the inevitable serious injury interferes with the careers of those who have dedicated their lives to the sport. At the closing of 2010, JCCF had awarded more than $6.7 million in need-based financial assistance to more than 1000 injured rodeo athletes and their families.

Assistance awards are based on the severity of injury, the number of dependents and the applicant’s financial situation. The Fund also takes into consideration the individual’s involvement in and/or contribution to the sport of professional rodeo.

Unique among today’s numerous charitable organizations, the Justin Cowboy Crisis Fund stands above the rest by dedicating 100% (+) of all contributions received for disbursement to eligible applicants. This uncommon practice for a charitable organization is made possible by the joint commitment of the Justin Boot Company and the PRCA, which underwrite all administrative costs associated with managing the JCCF, leaving all monies received through contributions (and as investment earnings) to serve their intended purpose.

 

Download the Justin Cowboy Crisis Fund Color Brochure

 

Justin Cowboy Crisis Fund Board of Directors

Don Andrews, MSMS
Charlie Daniels, Recording Artist
Dr. J.Pat  Evans, Justin Sportmedicine Team
Tom Feller, Director, Event Marketing, Justin Brands
Walt Garrison, Former Dallas Cowboy
Bryan McDonald, PRCA
Carolynn Vietor, President, WPRA
Nolan Ryan, Baseball Hall of Famer
Joe Shafer, CFO, PRCA
Karl Stressman, Commissioner, PRCA
Randy Watson, President & CEO, Justin Brands
Gary Williams, Tucson Rodeo Committee
Dale Woodard, PRCA

PRCA Bull Rider Tate Stratton shares his story about how JCCF helped him

World Champion WPRA Barrel Racer Mary Walker talks about the JCCF

World Champion Steer Wrestler Dean Gorsuch tells his story